Umhla ziyi-17 kuNhlaba wuSuku Lwe-inthanethi Lomhlaba. Izikhulu zaseMexico zathi isibalo sabasebenzisa i-Internet eMexico sikhule ngokushesha eminyakeni eyisishiyagalombili edlule. Kusukela ngo-2022, inani labasebenzisi be-inthanethi eMexico lizofinyelela ezigidini ezingu-96.8. “Ophakeme” waseMexico wabika ukuthi eminyakeni eyisishiyagalombili edlule, iMexico iye yangenisa isikhathi esanda kakhulu sabantu abasebenzisa i-Internet. Ngo-2022, inani labasebenzisi be-Inthanethi e-Mexico lizofinyelela ezigidini ezingu-96.8, okuwukunyuka kwezigidi ezingu-23.7 kusukela ekupheleni kwehlandla likahulumeni langaphambilini. Ekupheleni kuka-2022, izinga lokungena ku-inthanethi labantu abaneminyaka engu-6 nangaphezulu lizoba ngu-80.8%.
Uguquko lwedijithali lwaseMexico lube ngokoqobo
Ngokuka-Analí Díaz Infante, uMongameli we-Internet Association of Mexico (Asociación de Internet MX), ngokombiko othi “Ucwaningo Lwemikhuba Yabasebenzisi Be-inthanethi eMexico 2023″, inani labasebenzisi be-inthanethi eMexico likhule kakhulu, okubonisa ukuthi ukuguqulwa kwedijithali sekuyiqiniso. kuhle isikhathi esizayo I-inthanethi isingehlukani nezimpilo zabantu baseMexico.
Abathengi abasebasha baseMexico bayaphishekela kancane kancane Imikhiqizo yamaShayina
Intsha efuna izitayela zaseMexico inezidingo ezithile zempilo nezingubo zansuku zonke, ngakho izimisele ukukhetha izingubo kwezinye izinhlobo ezinkulu, kodwa futhi ikhetha ukunaka izaphulelo. Ngokungeziwe ezitolo ze-inthanethi zemikhiqizo emikhulu, i-Privalia ne-Farfetch zinjalo Enye yezinhlelo zokusebenza isixuku esithanda ukuzisebenzisa, zinikeza imikhiqizo eminingi yegama lomkhiqizo ngezaphulelo ezinhle. Kubantu baseMexico, abesifazane abaningi bathi iSHEIN ithathe izinhliziyo zabo. Inikeza izitayela ezihlukahlukene futhi akulula ukuthola isitayela esifanayo emakethe yendawo. Ibiza izindleko. Ngokuthuthuka kwemboni yokukhiqiza yaseChina, abantu baseMexico baye bafunda ukuthi ukukhiqizwa kwamaShayina kunekhwalithi nokuklama.Uma kuqhathaniswa nemikhiqizo yaseMexico enenani elifanayo, abantu abaningi baseMexico bazimisele kakhulu ukukholelwa eqophelweni lokukhiqiza laseShayina. Inqwaba yezinkampani ze-e-commerce zaseShayina ezifana ne-SHEIN manje sezingaba nemakethe ethile eMexico, okuphinde kube ngenxa yokuthuthuka kwekhwalithi yokukhiqiza kwamaShayina emibonweni yabantu bendawo.
I-Mexican Online Shopping Preferences Ithonywa Kakhulu Ngabancomi
I-Mexico inabasebenzisi benkundla yezokuxhumana abayizigidi ezingu-102.5, okulingana no-78.3% yenani lonke labantu, ngisho nangaphezulu kancane kunenani eliphelele labasebenzisi be-inthanethi ngenxa yokuba khona kwama-akhawunti amaningi kanye nama-akhawunti angewona angasese. Okudume kakhulu phakathi kwabo yi-Facebook enabasebenzisi abayizigidi ezingama-89.7, kulandele i-YouTube enabasebenzisi abayizigidi ezingama-80.6, i-Instagram enabasebenzisi abayizigidi ezingama-37.85 kanye neTikTok enabasebenzisi abayizigidi ezingama-46.02. Vele, i-WhatsApp, njengesoftware esetshenziswa abantu baseMexico ukuxhumana kwansuku zonke, nayo ingenye yezinhlelo zokusebenza ezinabasebenzisi abaningi. Kodwa-ke, ngokungafani neminyaka edlule, inani labasebenzisi be-TikTok kanye ne-LinkedIn lenyuke kakhulu.
Ukubaluleka kwamanethiwekhi omphakathi e-Mexico akuvamile kwe-e-commerce. Ngokombiko wenhlolovo yokuziphatha kwabathengi we-ejensi ebonisana noMarco, ama-56% abantu baseMexico azothonywa abantu abancomayo lapho bethenga ku-inthanethi. Lezi zincomo zingavela kubantu abaseduze kwakho, noma kulezi zokuxhumana.
I-Matewin supply chain iphelezela umgwaqo wezokuthutha wabathengisi baseMexico
Ngokukhula okuqhubekayo kanye nokuthuthukiswa kwemakethe yaseMexico, isevisi yezokuthutha yomthengisi ibaluleke kakhulu. I-Matewin Supply Chain ineminyaka engaphezu kwengu-5 yokuhlangenwe nakho kwezinto zokusebenza e-Mexico. Izixazululo ze-logistics ezenziwe ngezifiso. Ngesikhathi esifanayo, sizoqhubeka nokuthuthukisa ukuzwela okuphezulu kwezinsizakalo ezisebenza ngesikhathi, sithuthukise izinsiza zethu, amaqembu, imikhiqizo, amasevisi nezinye izici, futhi sinikeze amakhasimende amasevisi esayensi kanye nekhwalithi ephezulu. I-SISA China-Mexico ikomkhulu layo e-Yiwu, e-China, futhi inezindawo zokugcina izimpahla e-Yiwu nase-Shenzhen. Izibophezele ekuhlinzekeni ngezinsizakalo ze-one-stop supply chain kubathengisi abawela imingcele, kusukela kumarisidi asekhaya, ukulayisha, ukubhukha ngemikhumbi, isimemezelo sokuthekelisa kanye nokuvunyelwa kwamasiko endawo e-Mexico. Landela umkhondo wezimpahla ukuze uqinisekise ukuthi izimpahla zifika njalo endaweni ngokushelela futhi uqaphela isevisi yendlu ngendlu.
Isikhathi sokuthumela: Jun-02-2023
